Modern Love: Prime Video announces Indian adaptation

Modern Love

 “Love knows no boundaries, it’s a universal language understood by all,” said James Farrell, head of local Originals, Amazon Studios. “Modern Love is an ode to love in its varied forms. We have seen audiences across the world relate with the stories from our US show, and we feel India’s diverse culture organically lends itself to the series. We’re confident that the Indian adaptations will similarly touch a chord with our customers.”

“India is the land of love – and with our Indian adaptions  we are aiming at taking stories of love that are rooted in Indian soil to audiences across India and the world,” said Aparna Purohit, head of India Originals, Amazon Prime Video. “The series which will be made across multiple languages, will explore the countless shades of love.

While these heartwarming stories are adapted from the famous New York Times column, they’re quintessentially Indian at heart, with the metropolitan cities of Mumbai, Chennai and Hyderabad serving as the perfect canvas.

We’re truly excited to bring these incredible stories to our customers across India and the world.”

Daniel Jones, editor of Modern Love at The New York Times, said:“India is a country where love in its various forms is at the center of its cultural fabric. It is exciting and an honour to see these stories of love being adapted for the Indian versions of the show. We’re thrilled with the appreciation Modern Love has received worldwide. These Indian adaptions are in our own way, a little love letter to India, as well as a testament to the universal appeal of love as an emotion.”